The Power of Data Collaboration for Smarter Marketing
Cases
Monday 01:40 PM - 02:10 PM
Language: Norsk
Discover how advertisers can safely activate CRM and first-party data to connect media exposure to real sales – while respecting privacy.
- Learn how to leverage first-party data for precise attribution and deeper insights.
- Understand how to optimize campaigns by linking media exposure to actual sales.
- Explore privacy-safe solutions that maximize marketing ROI.
Speaker
Jan Berthrand Danielsen
Managing Director, Choreograph Norway
Jan Berthrand Danielsen is Managing Director at Choreograph Norway. With leadership experience from EssenceMediacom and Adform, he bridges strategy, data and technology to help brands create value through responsible, data-driven marketing.
About Choreograph
Choreograph, a WPP Media brand, is the data, tech and AI division of WPP Media, built to help brands activate their data and deliver smarter, privacy-safe marketing.
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