• Suad Jama will present the latest Ipsos figures and provide an updated picture of social media usage in Norway.
• Show how Matprat has succeeded in reaching a young target group across platforms
• Talk about the journey from ‘meme to strategic opportunity’ and how content can resonate with young people when using the right cultural codes.
• Share trends and insights that provide direction for marketers who want to strengthen their position among Gen Z and Gen Alpha.
• Round off with concrete takeaways – what you can actually do tomorrow to be more successful.

Speaker