10 things everyone should know about customer communication
Cases
Tuesday 01:40 PM - 02:10 PM
Language: Norwegian
- How can one email template give 800,000 subscribers to over 120 newspapers a unique experience
- What mistakes have we made and what has worked really well?
- What did we learn and how do we measure impact?
About Amedia
Amedia is Norway’s largest publisher of editor-driven media. Amedia owns 107 media in Norway, 4 newspapers in Denmark, and collaborates with 20 Norwegian partner newspapers. Altogether, Amedia’s newspapers have over 800,000 subscribers and more than 2 million daily readers across the country.
Speaker
Nadia Vestre Iveland
Customer experience, Amedia
Nadia Vestre Iveland has worked with customer journey and marketing automation at Amedia for the past four years. Her team's most important task is to create loyalty through communication on various platforms that reach subscribers, including email. She has a background as an economist and has also worked as a technology consultant.