Our Personalization Success Story: How we tailored each customer touchpoint to increase engagement and drive conversions

World Class CX


Monday 10:30 AM - 11:00 AM

Language: Engelsk

  • What tools can you use to recognise, remember and provide relevant information to your customers?
  • How can you create engaging experiences that build trust in the way you use your customer data
  • What is next for AI and personalisation – how can you go above and beyond with AI?

About Circle K

Circle K is to be found across North America, Europe, Asia, and the Middle East, and is one of the world’s leading convenience and fuel retail businesses. Our parent company, Alimentation Couche-Tard (“Couche-Tard”), is a leader in the Canadian convenience store industry. 14,200 stores in 26 countries worldwide.


Mehmet Dervishogullari

Director of Global Loyalty Analytics, Circle K

Mehmet is leading a global team of Analytics Managers, Data Analysts and Data Engineers whose objective is to develop and scale a powerful analytics infrastructure for descriptive, diagnostic, predictive and prescriptive analytics using Loyalty Data. They focus on generating value for stakeholders by creating actionable insights and enabling data driven decision making via Standardized Reporting, Ad Hoc Analytics, Customer & Data Science.

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