Chief Marketing Officer at Bang & Olufsen Kamel Ouadi is the founder of NOWNESS, the leading Digital Luxury storytelling platform and former Chief Digital Officer at Louis Vuitton winning 48 awards in 48 months.

With nearly 20 years of experience working at the forefront of Digital Transformation, customer centricity and innovation as an intrapreneur for luxury, fashion and beauty blue chips companies such as L’Oréal, LVMH, Christie’s or Galleries Lafayette, and also as an entrepreneur launching successful Luxury Tech start-ups.