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The inch wide and mile deep approach to marketing and advertising

The Future

Når: Mandag kl. 16:10 - 16:30
Språk: Engelsk

Marketing budgets are under the microscope more than ever and agencies need to ensure that a creative idea lives and breathes in any medium and has longevity.

Create a strategy and idea that is so tight, it’s an ’inch wide’...

...so ’inch wide’ it can run a ’mile deep’ through all media channels and activations, remaining true while generating optimum impact and ROI.


Ian Irving

Founder, Creative Strategy Director 

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