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How Nokia will disrupt the mobile industry


When: Tuesday kl. 08:30 - 09:10
Language: English

Nokia is introducing Circular, a revolutionary new mobile subscription service. It rewards you for keeping hold of a device for longer, by generating investment to put towards a range of sustainable and charitable causes.

Over 100 million devices are piled high in landfills globally every year. We all have quite a number of devices simply sitting in drawers at home.

At Nokia Mobiles & HMD Global, Lars will disrupt and change the way we think about the mobile industry. Their want to drive change, keep phones out of landfill and create a new circular business model with eco-friendly devices.


Lars Silberbauer

Chief Marketing Officer CMO, Nokia Mobile

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